• Breakfast Lullaby
    We were challenged to promote the new Beef McMuffin, latest addition to a wide range of products available for breakfast in McDonald's. Instead of stepping onto an obvious (and widely explored) territory of morning, sunshine and alarm clocks, we took a completely different route. We created a lullaby. A lullaby, designed to inspire saliva-wet, food-related dreams that leave you craving
    for a nice McBreakfast next morning.
    Advertising, Copywriting, Sound Design
    2013
  • Kanık Group Branding Proposal
    This is a project I did for my friend's business. It is a work in progress. The materials shown here are from the first presentation to the board members.
    Branding, Graphic Design, UI/UX
    2012
  • Icon Words
    I had this idea for a while now but never had the time to execute it. Finally in a procrastination session I decided to do it.
    Well, here it is. And please, if you have a good copy that could fit in this format just let me know through leaving a comment and I’ll make it.

    Cheers.
    Icon Design, UI/UX
    2012
  • Breakfast Lullaby
  • Kanık Group Branding Proposal
  • Icon Words
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  • Email: selimunlusoy@mac.com
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  • Company: Leo Burnett Moscow
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