Megafon Olympic 45"
This is the film we created for MegaFon (one of the leading Russian telecom brands) to promote it's support of the Sochi Winter Olympics 2014. We tried to show how modern tech affects the way people interact with the Olympic Games. It's not official TV broadcasting anymore. It's much more personal – every tweet, every like, every post, every share adds to a bigger story.
ECD – Mikhail Kudashkin
CD – Selim Unlusoy
Copywriters – Ivan Dergachev, Mikhail Kudashkin, Alina Buzina
Art-directors – Taisiya Ganzha, Eugenia Balabanova
Photos by Eugenia Balabanova